Due to the recent catastrophic events that occurred in Haiti, I thought it would be great to recognize the apparel companies that have offered their support. Here are just a few companies that have done several things in order to raise money to save Haiti.
Phillips-Van Heusen- The parent company of Calvin Klein, IZOD, ARROW, Van Heusen and Bass has instituted a program that encouraged their associates to donate to a list of organizations helping in the effort to rebuild and save Haiti. For any associate who donates, Phillips-Van Heusen will match the contribution 100%. In addition to the program, the company will make a corporate donation to their corporate spotlight charity, Save The Children.
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Louis Vuitton- The luxury brand along with all the company's employees made a donation of $100,000 in order to assist the Haitian Red Cross with getting things such as food, water, medical kits, and water purifiers.
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Toms Shoes- Already known for its humanitarian efforts, TOMS Shoes donated for 48 hours $5 for every One for One purchase to disaster relief in Haiti through Partners in Health. TOMS also is joining forces with Williamson PR and Trovata and hosted "Helping Hands for Haiti" which was held last Tuesday, January 19th at Brinkleys in New York City. There was a minimum of a $5 dollar donations at the door for every entry and all proceeds went towards the Haiti relief efforts.
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Bond No. 9- For the next 30 days, Bond No. 9 will donate 10% of all proceeds from the sale of their best selling perfume, The Scent of Peace and they will be donated to The American Red Cross.
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Vans: After the earthquake Vans teamed up with Soles4Souls and donated 30 containers carrying 10,000 pairs of rain boots, work boots and children's shoes.
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MAC Cosmetics- The MAC AIDS Fund which regularly supports HIV/Aids-related organizations, gave $125,000 in support grants to three trusted partners in Haiti:Partners in Health, The Clinton Foundation and GHEISKO. These organizations are all working together to provide medical care, food and supplies.
image source: thestyleandbeautydoctor.comThese are just a few of the companies in the fashion industry that are helping in the relief efforts for Haiti. Its wonderful to see an industry that is sometimes considered shallow and egotistical lend a helping hand through all of their donation efforts. Seeing the efforts of these companies makes me want to show my support by choosing these brands over others next time I purchase clothes. We can also make a difference by donating what we can. Text "Haiti" to 90999 and you will have donated $10 to the Red Cross in the effort to save Haiti.
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